ChatGPT, Gemini, and Claude... Why Samsung SDS is Attracting Major Interest?

Samsung SDS has formed a strategic partnership with Anthropic to expand its enterprise AI market in South Korea, adding Claude to its portfolio of major generative AI services alongside ChatGPT and Gemini. The collaboration includes joint business development, AI engineer training, and enterprise-grade Claude deployment for Samsung affiliates. This move reflects growing demand for AI transformation (AX) within the Samsung Group, with Samsung SDS leveraging its 'client-zero' strategy to pilot new technologies internally before expanding to external customers.