LG Electronics to Offer Appliance Subscription for 7,000 Units in Yongsan Reconstruction Project

LG Electronics has partnered with Hyundai Construction to introduce an appliance subscription service in the new Yongsan reconstruction complex. Residents of the 2nd, 3rd, and 5th zones will have access to a subscription model combining built-in appliances and professional care services. The service includes 5-7 appliance types including refrigerators, washing machines, dryers, steamers, and dishwashers, with premium brands like SKS and LG Signature applied to penthouse units. Subscribers receive five years of free maintenance and performance checks by professional managers, with optional continued care services after the period. LG is expanding its B2B ecosystem through AI home hubs and developing next-generation AI homes with GS Construction, integrating smart home controls and community features.